JOIN THE
30% CLUB
We help COOs and Transformation Leaders join the successful 30% club and achieve the ROI transformation was designed to deliver—cutting change-adoption time and avoiding the cost of false starts.
ALL COMPANIES
GET STUCK
Most transformations don’t fail because the strategy’s wrong, they fail because people weren’t on board. We’ve all seen the signs of resistance. Somewhere between kick-off and go-live, engagement drops, momentum fades, and good people start looking for greener grass. Are you seeing the warning signs?
WHY IT MATTERS

All Aboard?
OUTCOMES
The people side of change is often seen as soft. But done right, it delivers hard, measurable results. These are the outcomes that prove it:

HOW WE WORK
Get to know our tried and tested framework.
Then Design.


Approach.
Insights.


Opportunities.
vs. Effort.


Solutions.
to Results.


CURIOUS?
Here’s what people usually want to know.
It’s our shorthand for the organisations that actually succeed at transformation. You’ve probably heard the stat: 70% of transformation programmes fail to deliver their intended benefits. We help you join the successful 30% by putting people at the centre of the change - ensuring adoption, faster time to value, and lasting impact.
People-centred change means designing transformation around the people who need to deliver and live with it - your employees, customers, and stakeholders. It’s not about pushing change at people. It’s about engaging them early, building buy-in, and making sure the changes are usable, desirable, and adopted at pace.
We believe success should be visible — and measurable. That might mean reducing operating costs, improving flow times, boosting adoption, or hitting compliance targets. We agree the right metrics upfront and hold ourselves accountable to them from start to finish.
For this programme — joining the 30% Club — success is defined by engagement, readiness, adoption, and return on investment. Assuming the technical delivery is sound, it’s the people side that makes or breaks it. With the right communications, change management, and cultural in place, adoption happens faster, resistance fades, and the value lands where it should — in performance, productivity, and real financial return.
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Financial Services
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Digital Banking
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Utilities
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Gambling
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And other customer-critical service industries

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30% CLUB
We help COOs and Transformation Leaders join the successful 30% club and achieve the ROI transformation was designed to deliver—cutting change-adoption time and avoiding the cost of false starts.